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GUERILLA
//DKT Ethiopia

Sensation Condoms & Community Social Marketing Drive

Ethiopia’s leading provider of family planning and reproductive health products across private clinics and pharmacies nationwide.

Addis Ababa and regional distribution corridors

Campaign Objective

Expand nationwide distribution, trial, and brand visibility for Sensation Ribbed condoms across high-density youth touchpoints and healthcare outlets.

What Guerilla Delivered

  • Coordinated targeted retail placement across licensed pharmacies, drug shops, and convenience kiosks.
  • Facilitated interpersonal peer education and outreach activations at regional commercial gathering points.
  • Executed high-visibility point-of-sale branding and retail merchandising displays.
Campaign Photography & Archival Documentation

Visual assets for this campaign are preserved per client confidentiality and publication consent.

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